Social Media for B2B.

Full-Day training overview

This session has a unique social media approach (in plain English), for B2B professionals aiming to improve communication and increase brand awareness, reputation and community. It provides valuable hands-on techniques and tools to understand and harness the opportunities of strategic social networks.

Who should attend?

Company directors
Marketing / Communications professionals
Customer Service professionals (Course suitable for manager and executive level)

Tailored content

* We prepare all our social media trainings based on client’s objectives

  • Ideas to get your B2B social media plans started
  • Choosing the platforms and devising a strategy
  • LinkedIn: Making relevant connections & building a powerful network
  • Integrating Social Media into Your Marketing Plan. Case studies
  • Twitter & Facebook Marketing
  • Business blogging
  • Online video for B2B: products, services, reputation  and brand promotion (tool, resources and techniques)
  • Email marketing

What will I learn?

  • How to make your brand and B2B products / services more visible in search and through social networks
  • How to create a system that will allow you to execute your daily promotional activities in an organised and measurable way.
  • How to proactively engage with professionals in the different platforms and enhance your brand reputation online.
  • How to audit and monitor the online environment – what is being said about your brand/ organisation/ competitors / industry.

Need help with you company’s Social Media Strategy?