Social Media for Events.

Full-Day training overview

This session has a unique social media approach (in plain English), for professionals in charge of event management activities, aiming to use social media to leverage events, promotional efforts and attendance conversion. It provides valuable hands-on techniques and tools to understand and harness the opportunities of strategic social networks.

Who should attend?

Event management professionals
Company directors
Marketing / PR / Communications professionals
(Course suitable for manager and executive level)

Tailored content

* We prepare all our social media trainings based on client’s objectives

  • Ideas to get your event management social media plans started
  • Choosing the platforms and devising a strategy
  • Integrating Social Media into Your Marketing Plan. Case studies
  • Twitter & Facebook Marketing for events
  • Business blogging: A powerful homebase for events
  • LinkedIn: Making relevant connections & building a powerful network
  • Online video for event promotion and brand reputation (tool, resources and techniques)
  • Email marketing
  • How to make your events, brand and services more visible in search and through social networks
  • How to create a system that will allow you to execute your daily event promotional activities in an organised and measurable way.
  • How to proactively engage with professionals in the different platforms to achieve results & enhance your online brand reputation.
  • How to audit and monitor the online environment – what is being said about your brand/ events / competitors / industry / other events.

What will I learn?

  • How to leverage event results blending online and offline activities.
  • How to make your events, brand and services more visible in search and through social networks
  • How to create a system that will allow you to execute your daily event promotional activities in an organised and measurable way.
  • How to proactively engage with professionals in the different platforms to achieve results & enhance your online brand reputation.
  • How to audit and monitor the online environment – what is being said about your brand/ events / competitors / industry / other events.
  • How to leverage event results blending online and offline activities.

Get in Touch

 

Need help with you company’s Social Media Strategy?